Friday May 26th

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This week's highlights

Cyber-attacks can hit anyone, anytime – you can be next!

Category: May 2017 - (Cyber) Security & Data Protection
As is well-known, online shops require a particularly large number of protection mechanisms to fight IT attacks, but smaller companies should be well-prepared, too: Cyber criminals use e.g. security g
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Ambivalence: Who is responsible for data protection?

Category: May 2017 - (Cyber) Security & Data Protection
The attitude of customers towards data protection remains ambivalent in the digital world, since they believe the buck stops primarily with the companies when thinking about the protection of their pe
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Advertising on Facebook: What’s allowed and what’s not

Category: May 2017 - (Cyber) Security & Data Protection
Many consumers are critical of Facebook as they fear for the security of their data. Accordingly, they are skeptical about the use of the network as a sales channel, reveals a study by BBDO, Jelden TT
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Protect yourself: Recent WannaCryptor ransomware worm puts a spotlight on cybersecurity

Category: May 2017 - (Cyber) Security & Data Protection
Though a worldwide problem, far too many citizens, businesses and governments are still making the same old, basic security mistakes, ESET noticed, which explains why cybercrime has quickly become a m
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New Retarus ‘Managed Capture Services’ facilitate smooth data interchange and reduced costs and efforts due to ‘Intelligent Document Recognition’

Category: May 2017 - (Cyber) Security & Data Protection
Manually capturing data is not only time and cost intensive, but also prone to error, making  Retarus’ newly launched Managed Capture Services the more attractive. It allows business docume
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Previous articles

Accelerated Mobile Pages (AMP) meets the need for speed on mobile

Category: April 2017 - Marketing Automation & Attribution
Since half of organic traffic comes from mobile devices, you should care about Accelerated Mobile Pages (AMP), an open-source project supported by Google, Facebook, Twitter, and available for blogs ho
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Hotmob launched ALCANZAR, a safety-first demand side platform

Category: April 2017 - Marketing Automation & Attribution
Hotmob just announced the launch of its safety-first demand side platform (DSP), ALCANZAR, that focuses on providing quality inventory and safeguarding brands by applying category filters and content
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Legal impact of data protection and management in the digital age

Category: April 2017 - Marketing Automation & Attribution
With increasing access to mobile devices and the internet, the amount of data created annually worldwide is predicted to soar to 180 zettabytes (180 trillion gigabytes) in 2025, according to IDC, with
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Marketing automation is indispensable – you know why?

Category: April 2017 - Marketing Automation & Attribution
For most professional marketers, automation software is already an everyday tool or at least at the very top of their shopping list for 2017. Obviously, there are many reasons why it is time to put ma
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Combine the power of business process automation, turnkey managed services and IP protection for maximum profitability

Category: April 2017 - Marketing Automation & Attribution
BitTitan, a pioneer in Managed Services Automation, just expanded its MSPComplete platform with the addition of business process automation, turnkey managed services, and intellectual property (IP) st
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Previous month's highlights

2016 was an eventful year for marketers, Adobe corroborates

Category: January 2017 - Digital Marketing Trends & Predictions

New technologies such as Augmented Reality (AR) and Virtual Reality (VR) captured the imagination of marketers globally — as Nintendo’s new AR offering, Pokémon Go, took the world by storm.

Marketing challenges to face up to in 2017

Category: January 2017 - Digital Marketing Trends & Predictions

This year, you will have to deal with a growing number of touchpoints and technological innovations in order to be able to enter into a real dialogue with the customer and to provide an optimal and above all sustainable customer experience. Hence, you should consider redefining your role in the company to keep up with today’s fast-paced digital age.

Yahoo’s Flurry Analytics: Mobile apps start gnawing on their own kind

Category: January 2017 - Digital Marketing Trends & Predictions

Flurry Analytics, part of the Yahoo Mobile Developer Suite, announced last week its annual global mobile and application usage study. In its eighth year, the study offers interesting insights on global mobile app usage and trends from the last year on over 2.1 billion smart devices and 3.2 trillion sessions.  Throughout 2016, which was also the last year of the first decade for mobile apps, the industry managed to squeak-out another 365 days of growth.

Digital in 2017 Report reveals APAC is home to more than half the world’s internet and (mobile) social media users

Category: January 2017 - Digital Marketing Trends & Predictions

Hootsuite and We Are Social released the 6th annual report of social media and digital trends around the world - Digital in 2017. Examining data from 238 countries, the report finds 50% of the world is now connected to the internet and researches the opportunities that increasing connectivity has for organizations worldwide.

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Corporate video: Know-how saves time and money

Category: February 2017 - Video Marketing & Advertising

What distinguishes good content quality?

Category: February 2017 - Video Marketing & Advertising

What’s the secret sauce of great content? Adobe’s answer is culture!

Category: February 2017 - Video Marketing & Advertising

Paywizard urges Pay-TV providers to keep customers happy and engaged

Category: February 2017 - Video Marketing & Advertising

Snackable Content

Category: February 2017 - Video Marketing & Advertising
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