Thursday Jun 29th

Latest News

The Long and Lasting Road to Success of Asia’s Premier ICT Show
Asia’s premier business event for the global ICT industry showcases this week innovative and live demonstrations of ICT breakthroughs at the 22nd CommunicAsia2011 in Singapore.
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Key Findings from Annual State of Marketing Singapore Industry Report 2011
GetIT Comms and the Singapore Infocomm Technology Federation (SiTF) presented recently the results of their annual State of Marketing Singapore Industry Report 2011.
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Exclusive Interview with Andrew Grant, Head of Film & Interactive Entertainment Group, Akamai Technologies on Transforming the Cloud into a more Viable Place to Inform, Entertain, Advertise, Transact and Collaborate (Part I)
During Digital Matters, held last month in Singapore, I had the honour to hold an exclusive interview with Akamai’s genial and inspiring Head of Film & Interactive Entertainment Group, Andrew Grant, who leads the development and execution of Akamai Technologies marketing efforts in the areas of Fi ...
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Magnaglobal Releases Updated Global Advertising Forecast
Magnaglobal, a division of IPG’s Mediabrands, released an updated global advertising forecast alongside a comprehensive model including data for more than 60 countries covering the years 2000 to 2016.
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NXP Semiconductors’ World Leading Near Field Communication (NFC) Technology Enables New Mobile Experiences
NXP is a leading state-of-the-art semiconductors company, originally founded by Philips more than 50 years ago, that was sold to a consortium of private equity investors in 2006.
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McAfee Threats Report Confirms Mobile Malware as the New Frontier of Cybercrime
The security technology company McAfee, a wholly owned subsidiary of Intel Corporation, unveiled in their recent Threats Report that Q1 2011 was the most active first quarter in malware history and confirms that mobile malware is the new frontier of cybercrime. With the ever expanding prevalence an ...
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ASUS Combines Smartphone and Tablet PC
In the run up to the COMPUTEX TAIPEI electronics fair in Taiwan, ASUS has unveiled its Padfone, which makes a smartphone, docked into a touch screen display, to become a full-fledged tablet PC that of course enables calls to be made as well.
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InMobi’s Latest Mobile Insights Report for Singapore
InMobi, the world’s largest independent mobile ad network, just revealed that the Singapore mobile ad market grew by 18% to 139 million monthly ad impressions from January to April 2011 and that the Android platform saw a staggering increase of +12.7 share points in ad impressions over January 201 ...
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SAS’s Outstanding Commitment to Invest and Develop Singapore’s Business Analytics Industry
SAS, a leader in business analytics software and services, forged a strategic partnership with four of Singapore’s Institutes of Higher Learning (IHL) to increase the skills, resources and competencies in Business Intelligence (BI) and Business Analytics (BA) in Singapore.
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Sybase mCommerce Guide 2011: Capitalize on the Fourth Screen
Sybase 365, a subsidiary of Sybase, Inc. the global leader in mobile messaging and mobile commerce services, unveiled the inaugural edition of its annual Sybase® mCommerce Guide 2011.
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Finalists for Asian Publishing Awards 2011 Elected
The Fifth Asian Publishing Convention (APC) will be held at The Landmark Bangkok, Thailand, on July 7 and 8, 2011.
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Up to 36% of Network Traffic a Blind Spot for Security Industry
The network security company Palo Alto Networks enables with its next-generation firewalls policy control of applications and content - by user, not just IP address.
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Every Cloud has a Silver Lining - Cellphone Location Data and Privacy Issues
Stories about investigations probing information-sharing by mobile applications that have been illegally obtained or transmitted via smartphones, are being heard more often nowadays.
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The Concept of Virtuality Gains Ground by Supporting Agility at Work
  Regus, the global provider of workplace solutions, and Unwired have launched a global workplace report VWork: Measuring the benefits of agility at work.
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IAB-MMA Mobile Web Advertising Measurement Guidelines – Part II
For the first time, standardized key metrics for measuring advertisements have been established for the mobile interactive industry.
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IDC Forecasts Security Appliance Market to Reach US$2.8 Billion in 2015
According to IDC’s Asia Pacific Quarterly Security Appliance Tracker, the security appliance market in the Asia Pacific region excluding Japan (APEJ) grew to US$318.2 million in factory revenues in the fourth quarter of 2010, which represents a growth of 6% from the same quarter in 2009.
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IAB-MMA Mobile Web Advertising Measurement Guidelines – Part I
The Mobile Internet has helped marketers across the globe achieve the dream of anytime, anywhere, targeted and personalized access to their consumers.
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Asia Marks a Key Milestone in Internet Progression
The year 2011 is a pivotal one for the internet as the address space used by the current version of the Internet Protocol, IPv4, was fully depleted earlier this year. Without action, there will be increased costs and limited online functionality for internet users everywhere.
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Mediabrands Food for Thought on Data Collection and its Impact
The mobile phone is, in general, everyone’s constant companion, catapulting the medium into the reign of the most personal mass media and first advertising medium in the pocket.
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Fournaise: 73% of CEOs Think Marketers Lack Business Credibility
Seventy-three percent of CEOs think Marketers lack business credibility and are not the business growth generators they should be: they are still too far from being able to demonstrate how the cross-channel marketing strategies and campaigns they deploy grow their organizations’ top line in terms ...
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Yahoo! Helps Finding Apps of Desire
The sheer number of mobile apps has exploded in the past year making it that much quite harder for users to separate the apps they are interested in from those that they are actually not.
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Inaugural Global Research Study of MMA and Google Unveils Rise in Browsing the Mobile Web
The Mobile Marketing Association (MMA) and Google will be presenting key findings from a new global research study designed to provide insights into how people are using their mobile devices and the readiness of businesses to engage consumers via mobile.
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Microsoft Advertising’s Digital ZENSES Championship Now Open
The Digital Quotient, test launched in 2010 by Microsoft Advertising to help digital marketers in Asia gauge their digital aptitude, is back! This time, however, it is an even more exciting challenge - the Digital ZENSES Championship.
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Broadband Forum Predicts India Soon to be One of the Top Ten Broadband Users in the World
India’s phenomenal growth in broadband in 2010 - second only to China and the United States - is fuelling predictions that the country could soon become one of the top ten broadband users in the world.
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A New Mobile Search Engine Worth Watching
The Israeli start-up do@ has developed an app that browses other apps and their innovation has gained a lot of attention at the IT convention TechCrunch Disrupt in New York, where the company launched its mobile search platform.
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Nielsen’s Study on the Rise of Smartphone Usage in Singapore
While Singapore may have the highest smartphone penetration in Southeast Asia, sales of smartphones will continue to benefit from significant netizen buying interest in the country.
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With New Generic Top-Level Domains (gTLDs) ICANN Approves Historic Change to Internet’s Domain Name System
ICANN’s Board of Directors has approved a plan to usher in one of the biggest changes ever to the Internet’s Domain Name System.
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Sandboxing
A developer’s “sandbox” - sometimes also called a working directory, a test server or development server is where he keeps his individual working copy of the code base and where he builds, tests and debugs the modules he is working on.
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Global fixed line VoIP market set to generate $40 billion a year by 2015
Voice over IP now has over 120 million subscribers worldwide, according to the latest analysis from Point Topic, and its growth looks set to accelerate as predictions indicate a $40 billion annual VoIP market by 2015.
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Frost & Sullivan Celebrates its 50th Anniversary and Honours Again the Best of Asia Pacific’s ICT Industry
Frost & Sullivan is proud to be among the top 25 companies, with a history of over 50 years, that participates in the Information and Consulting Industry worth US$366 billion globally.
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As the first ‘pure’ digital publisher in the region, MediaBUZZ has been making an impact in Asia Pacific since 2004. Designed to empower marketers in the vibrant, ever-changing electronic marketing environment, its publication Asian eMarketing covers the digital age and zooms in on the most valuable and indispensable tools of today’s marketers. Circulated weekly to more than 60,000 top management and marketing decision-makers in Asia Pacific, the useful and informative articles support e-marketers in finding a sound marketing strategy, vital for their growing business success.

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