Participatory Web, social web, or simply Web 2.0, these are all terms for an apparently new era of the Internet, heralding in many parts a realignment of the legality of the Internet, a new thinking and philosophy, as well as new business models.
The Web has become an independent social platform where interactivity and creativity are the driving forces of development. Suddenly, a whole series of new applications such as wikis, weblogs, or picture and video portals have emerged, as well as technologies like RSS and podcasts. The ideas of many of these applications are actually not entirely new, but have received only through the Web 2.0 wave a real chance for success.
Initially, Web 2.0 took place in the private sector, pioneered by the United States, where people began to keep personal diaries on the internet. There arose the first video portals and the first network platforms as well, from where eventually, the wave also swept into Asia and even conquered the business world.