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Home Archives 2011 February

February 2011

3digitalminds Expects Strong Move into Mobile Social Media Services and Location-based Services in the Future

3digitalminds Expects Strong Move into Mobile Social Media Services and Location-based Services in the Future

In the December 2010 issue of Asian e-Marketing I introduced in detail 3digitalminds in the article 3digitalminds Power your Online Business in Greater China where the three experts decided to bundle their expertise to increase their range of services.

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JamiQ Monitors Social Media across Asian Languages and Markets

JamiQ Monitors Social Media across Asian Languages and Markets

Many companies still haven’t found a proper social media strategy and are in the meantime experimenting in blogs, on Facebook, or Twitter, even though they actually often...

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Aureliant: Influence Marketing is the Way to Go

Aureliant: Influence Marketing is the Way to Go

In the past few years social media has developed an incomparable momentum and dynamism that seems to be unstoppable despite the ever changing, fast-living digital environ...

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Social Plug-ins are Difficult to Assess with Data Protection Regulations

Social Plug-ins are Difficult to Assess with Data Protection Regulations

With more than a half a billion users, Facebook definitely knows a great deal about a huge number of people by managing to collect a lot of personal data since 2004, whic...

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What’s a SocialEngine?

What’s a SocialEngine?

SocialEngine is a PHP-based white-label social networking service platform that installs a customized full-featured social network on a user's website.

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How to Increase your Privacy on Facebook

How to Increase your Privacy on Facebook

On Facebook, private and business affairs are more and more mixed together, so do help protect yourself by learning how you can customize your privacy with just a few cli...

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Appointments

Appointments

Microsoft Advertising has announced the appointment of Jason Scott as the new General Manager for Asia, in alignment to its move to strengthen its global leadership team. 

In...

Forrester Research’s Effective Three-Step Social Media Monitoring

Forrester Research’s Effective Three-Step Social Media Monitoring

Performance figures and metrics can very often overstrain marketers when they are monitoring their own social media activities.

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Social Network Marketing: Online Response to Recommendation Marketing

Social Network Marketing: Online Response to Recommendation Marketing

Have you noticed how social and work related activities get more and more mixed up in our increasingly digitally driven world?

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How Asia is Breaking New Ground in Social Media

How Asia is Breaking New Ground in Social Media

Looking back on what happened in the conference scene last year you probably have noticed that a lot of events were devoted to social media. MediaBUZZ and Asian e-Marketing b...

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APEJ CIOs will be Rising Corporate Stars as they Drive ROI-Led Transformation Initiatives in 2011, says IDC

APEJ CIOs will be Rising Corporate Stars as they Drive ROI-Led Transformation Initiatives in 2011, says IDC

In 2011, the emerging Asian enterprise customer will be actively enhancing its competitive position, according to IDC’s latest report on “IDC Asia/Pacific (Excluding Japa...

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Ethically Socialize Your Business

Ethically Socialize Your Business

The social web has changed the communication rules for the Internet as its users are now no longer mere recipients of messages, but can publish content as well. This has ...

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Social Media Rules for Employees

Social Media Rules for Employees

Even if a company doesn’t use social media tools for its external communications yet, many of its employees are definitely active in the Web 2.0 world.

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Yahoo!’s New Ad Formats Set to Engage Audiences in More Personal and Social Environments

Yahoo!’s New Ad Formats Set to Engage Audiences in More Personal and Social Environments

Yahoo! Inc. has just announced the launch of four new advertising formats, which will bring rich media advertising to iPhones and sharing capabilities on social networkin...

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Social Media Poses Opportunities and Threats for Media Industry

Social Media Poses Opportunities and Threats for Media Industry

According to Ovum’s new report 2011 Trends to Watch: Media and Broadcast Technology , publishers and broadcasters need to seize the opportunities presented by the growth of...

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Utilization of Mobile Marketing and Spending on Mobile Platforms on the Rise in 2011

Utilization of Mobile Marketing and Spending on Mobile Platforms on the Rise in 2011

According to a new survey from ANA (Association of National Advertisers) in partnership with MMA (Mobile Marketing Association), 88 percent of client-side marketers say t...

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Retail Banks Continue to Resist Social Media

Retail Banks Continue to Resist Social Media

Despite fragile consumer confidence, most retail banks do not view social media as an important tool to engage with customers, putting them in a dangerous position, accor...

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Digital Mash-Up

Digital Mash-Up

“We lived in farms, then we lived in cities, and now we're gonna live on the Internet!” – Sean Parker, The Social Network

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Social Networks’ Future Growth Prospects

Social Networks’ Future Growth Prospects

According to Deloitte, social networks will most probably surpass the breathtaking milestone of one billion unique members in 2011 and deliver over two trillion advertise...

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