Archives 2011 January
Trendstream is only a year old and already works with some of the leading companies in web, technology and marketing communications and I am not surprised.
The London-based consultancy, spearheaded by its managing director Tom Smith, is fully dedicated to shed light on trends in technology adoption and to identify what it means for consumer behavior, marketing communications, media and content.
For online business networking XING.com is the place to be. Millions of members use the platform every day to do business and promote their career as it makes networking ...
Recent figures confirm the success of Facebook as the absolute No. 1 social media platform.
According to search engine expert Danny Sullivan, the term "social media optimization" was first used and described by Rohit Bhargava.*
Blogs are mostly pursued for private interests and therefore require not only a high qualitative and thematic range of topics, but also a very different relevance and cov...
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InMobi announced the appointment of Atul Satija as Vice President and Managing Director, Asia Pacific. He will spearhead the Company’s Asia Pacific business strategy alongsi... |
According to IDC, traditional corporate culture remains the largest barrier to successful social media initiatives, simply because social media challenges the hierarchica...
It’s once again that time of the year when speculations and discussions on possible online trends for the coming year kick in.
Twitter is a popular micro-blogging tool that enables users to communicate to an audience of “followers” using a combination of characters, images and URLs (tiny URLS) – ...
The magic formula to get the attention of your target customers is to be able to inform them factually while engaging them emotionally through stories.
The explosive use of Twitter has many enterprises responding in one of two ways; blindly blocking, which may result in lost productivity and business opportunities or bli...
By the middle of last year, 924 million Internet users around the globe visited a social networking site, making it one of the most popular online activities, according t...
Social media usage has seen unprecedented growth in Asia Pacific in the past year and is now one of the most critical trends in the online sector, according to Nielsen’s ...
The dominant social network sites of Europe and North America have yet to extend their reach into parts of Asia Pacific where local sites retain the leading consumer mind...
Accessing and downloading content from Facebook and YouTube while at work still accounts for more corporate web activity and bandwidth usage than from any other sites, ac...
When we talk about online marketing we clearly have to deal with social marketing, which has already broken through to the mainstream.
As the New Year begins, Ovum has released its predictions for the key issues and events that will shape the market in 2011.
Experian Hitwise released last month an analysis of web searches by Singapore Internet users over the past six months that has provided a host of interesting insights int...
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