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Home Archives 2011 November

November 2011

Digital Cream Singapore: All for One, One for All!

Digital Cream Singapore: All for One, One for All!

Last week 100+ digital marketers from around the region met at the inaugural Digital Cream Singapore event for a day of intense knowledge sharing and networking. This uniquely moderated roundtable format, already running in London, New York, Chicago, and Dubai, was the first of its kind in Asia.

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Instant Email to Web Advertising: Unbelievable? Just Give it a Try!

Instant Email to Web Advertising: Unbelievable? Just Give it a Try!

Knowing that a sound online marketing strategy is vital for success, Asian e-Marketing is revamping its online presence with a strong partner to provide you with a unique s...

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What’s Called “around!”?

What’s Called “around!”?

A technology start-up company, Gozo Labs, recently launched a location-based mobile marketing solution called around! ( www.around.com.sg ), which is a free-to-download iPhon...

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Our Mobile Planet Launched at MMA Forum London

Our Mobile Planet Launched at MMA Forum London

Google launched a new mobile consumer data resource at the Mobile Marketing Association Forum in London.

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Internet Privacy Controls Challenge Marketers

Internet Privacy Controls Challenge Marketers

Regardless of its innovative approach and entrepreneurial spirit, the information and communications industry has yet to agree on a substantial solution to protect their ...

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What Are Mobile Users Looking For?

What Are Mobile Users Looking For?

As an industry, mobile marketing is probably the most interesting place to be right now.

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Google+ Makes It’s Mark in Asia-Pacific Markets

Google+ Makes It’s Mark in Asia-Pacific Markets

The popularity of Google+ in key Asia-Pacific markets, according to an Experian® Hitwise®, part of Experian Marketing Services, report showed that Singapore captured the ...

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Asia Pacific Users Choose Facebook as Most Popular

Asia Pacific Users Choose Facebook as Most Popular

Experian released an international report on the use of social networks and Asia Pacific respondents reported that they spent the most time on Facebook (by more than 40%)...

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How To Get More Out of Search Engine Advertising

How To Get More Out of Search Engine Advertising

For most website owners paid search advertising with Google AdWords, Overture or miva is today a matter of course, and therefore not really a question of "whether" but "h...

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Good Search Engine Optimization (SEO): The Basics

Good Search Engine Optimization (SEO): The Basics

For a successful search engine optimization (SEO) you should work out a few keywords first under which you would like to be found.

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Search-oriented Architecture and Selection-based Search

Search-oriented Architecture and Selection-based Search

Search-oriented Architecture

The use of search engine technology is the main integration component in an information system.

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Cybercrime Attacks on Chinese Businesses Surged in First Half of 2011

Cybercrime Attacks on Chinese Businesses Surged in First Half of 2011

A new phishing survey released by the Anti-Phishing Working Group (APWG) revealed that phishing attacks perpetrated against Chinese e-commerce and banking sites soared by...

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Cisco Connected World Technology Report Highlights New Rules for Attracting Young Talent

Cisco Connected World Technology Report Highlights New Rules for Attracting Young Talent

The desire of young professionals and college students to use social media, mobile devices, and the Internet more freely in the workplace is strong enough to influence th...

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The Cloud is Developing into a Mainstream IT Option

The Cloud is Developing into a Mainstream IT Option

As cloud technologies and services mature and user understanding of their capabilities improve, the cloud is developing into a mainstream IT option.

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Microsoft Study Shows that Asian Families are Heavily into Gadgets

Microsoft Study Shows that Asian Families are Heavily into Gadgets

Family time can no longer be separated from technology time, according to the findings of the latest Microsoft poll on ‘families and technology in 2011’, which shows that...

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A Glance at Singapore’s Work-centric Culture

A Glance at Singapore’s Work-centric Culture

Half of workers in Singapore spend well over eight hours a day at the office and 50% regularly take work home to finish in the evening.

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Do@ Empowers Smartphone Users to Search Across Apps

Do@ Empowers Smartphone Users to Search Across Apps

The Internet has had a good run. More than two billion people are connected around the world, and there's no shortage of fascinating and valuable information flowing our ...

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Asia Pacific Insights from Akamai’s Second Quarter 2011 ‘State of the Internet’ Report

Asia Pacific Insights from Akamai’s Second Quarter 2011 ‘State of the Internet’ Report

Akamai, the leading provider of cloud optimisation services, has released its Q2 State of the Internet (SOTI) report for 2011.

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Half of APAC’s Consumers Don’t Want to Be Bothered in Social Networks

Half of APAC’s Consumers Don’t Want to Be Bothered in Social Networks

According to findings from a global study launched by TNS, a Kantar company and part of WPP, businesses are wasting time and money trying to reach people online, without ...

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Location Based Marketing Opportunities

Location Based Marketing Opportunities

For many marketers, mobile is the Holy Grail for location-based marketing. Today’s smartphones, tablets and connected devices are virtually all GPS enabled thus allowing ...

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Seven Myths of Digital Advertising

Seven Myths of Digital Advertising
  1. Adapting offline creatives for digital works – The first thing about digital advertisers and agencies is that they just adapt their offline creative to digital and it wil...
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Appointments

Appointments

Acision , the global leaders in mobile messaging, announced two new appointments to its executive team as strategic leads for sales, marketing and services globally. Sherif...

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