Tuesday Jul 14th

This week's highlights

VR glasses Oculus Go for lecture and presentation training

Category: July 2020 - Virtual-, Augmented & Mixed Reality: revolutionizing the customer experience
The German seminar provider and specialist publisher Dashöfer launched the virtual reality (VR) application EasySpeech for presentation skills training. Speakers can import their presentation or
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Use of AR and VR technology in-store

Category: July 2020 - Virtual-, Augmented & Mixed Reality: revolutionizing the customer experience
With their smartphone, customers hold a small “supercomputer” in their hands every day, which is why brands and retailers should start to play with the possibilities of the digital commerc
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Finance and banking industry relies on AR to hold its ground against competitors

Category: July 2020 - Virtual-, Augmented & Mixed Reality: revolutionizing the customer experience
The support of trading and data analysis platforms through Augmented Reality (AR) provides traders and investors with a highly developed financial technology that enables them to monitor and visualize
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Previous articles

Being one step ahead thanks to 5G technology

Category: June 2020 - Video Marketing & Visual Storytelling: compelling and emotional narratives
Often, high-quality live streams only run reliably in wired networks and providers and consumers can only dream of a smooth live transmission on mobile devices. Limitations and price concerns often le
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WaterBear Network - the first interactive video-on-demand platform dedicated to our planet

Category: June 2020 - Video Marketing & Visual Storytelling: compelling and emotional narratives
WaterBear Network is a free interactive video-on-demand platform that allows viewers to watch high quality content, interact with hundreds of purpose-driven organisations, and take action instantly, g
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AnyMind Group to cover startup cost for influencers to create their own branded merchandise

Category: June 2020 - Video Marketing & Visual Storytelling: compelling and emotional narratives
AnyMind Group announced that it will cover the startup cost for social media influencers to create their own branded merchandise, besides providing further details of its direct-to-consumer business l
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Previous month's highlights

Adobe helps businesses staying connected amid COVID-19

Category: April 2020 - Social Commerce & Influencer Marketing

Last month, IMDA and SGTech, together with the ICT community in Singapore stepped forward to extend support to businesses impacted by the COVID-19 situation.With the circuit breaker announced by Prime Minister Lee, remote working is now in full swing for the majority of Singaporeans – many of whom are now facing immediate challenges with the new arrangements.

Social Media Service KPIs

Category: April 2020 - Social Commerce & Influencer Marketing

It is well known that social media is the perfect way to increase the awareness of brands and products, besides connecting with the right target group.But how can social media engagement and community management be quantified to improve the performance of a service offering?

In times of Covid-19, the future is more digital than ever

Category: April 2020 - Social Commerce & Influencer Marketing

Throughout the ages, major extraneous circumstances and calamities have been the key factors that catalyzed rapid innovation, both in society and industry.

Hackers are actively exploiting the COVID-19 crisis

Category: April 2020 - Social Commerce & Influencer Marketing

CyberProof Inc., a UST Global company, warns of new cybersecurity threats amidst the coronavirus pandemic. Hackers, including cybercriminals and state-sponsored threat actors around the globe, are taking advantage of the COVID-19 outbreak to accelerate their activities and spread their own infections.

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MediaBUZZ is the first ‘pure’ digital publisher in the region, making an impact in Asia Pacific since 2004. Designed to empower marketers in the vibrant, ever-changing electronic marketing environment, its publication Asian eMarketing covers the digital age and zooms in on the most valuable and indispensable tools of today’s marketers. Circulated weekly to more than 60,000 top management and marketing decision-makers, the useful and informative articles support e-marketers in finding a sound marketing strategy, vital for their growing business success.

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