Friday Mar 29th

Wearable Tech: A growing payment opportunity
The Smart Payment Association (SPA) just launches an interesting white paper that explores wearable tech from a payments perspective, analyzes the current market and evaluates the wearable industry’s future prospects.
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Boon or bane: Sharing contextual data via the Internet of Things
At the moment, IoT still focuses mainly on consumer-oriented products such as smartwatches and self-driving cars. In the long term, however, business-to-business applications, such as in Industry 4.0 or digitized logistics, will offer even greater potential.
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Older generations savvier about IoT security, Irdeto’s new study revealed
Irdeto released a new global survey on consumer attitudes about IoT Security, including security awareness, how many IoT devices they have in their homes, importance of protecting those devices, concerns about those devices being hacked, who they believe is responsible for security, etc.
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Why IoT and Industry 4.0 need professional marketing
So far, the Internet has primarily networked people, but with the Internet of Things (IoT) and Industry 4.0, terms which are currently on everyone's lips, we are by now on the threshold of total networking, where information can be exchanged between people and intelligent things (machines, products, ...
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CtrlShift reorganizes its business around new SaaS offering – The Hub
Digital advertising is estimated to account for 38% of total ad spend (USD59 billion) in the Asia Pacific region this year and to increase by 5.6%. This auspicious prospect could be the reason for the audience solutions company CtrlShift to rethink its business offerings.
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Convergence 005 | SWITCH: A Consumer Revolution
The convergence of emerging technology is changing the consumer landscape and Convergence 005 | SWITCH will focus exactly on that – the consumer revolution that is driven by the latest emerging technologies such as Augmented Reality (AR), Virtual Reality (VR), Mixed Reality (MR), Artificial In ...
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The Internet of Things and Wearables for innovative, interactive Marketing
For many, the Internet of Things (IoT) is considered the next major revolution in IT that has the potential to significantly influence, if not dissolve and reorganize, the structures of whole industries, value chains, and the rules of competition.
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Frost & Sullivan celebrated Asia Pacific’s leading ICT firms at annual ICT Awards
Yesterday, Frost & Sullivan hosted again its annual Asia Pacific ICT Awards to celebrate companies that have consistently excelled in their business segments and recognizes their leadership efforts in advancing the sector to the next level.
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What marketers want to achieve by implementing Artificial Intelligence (AI)
Customer satisfaction and more ROI for the company, due to more opportunities for personalized real-time campaigns and automated workflows, are just some of the goals marketers want to achieve when using artificial intelligence, according to the recent Forrester and Emarsys study ‘Building Tru ...
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IoT turns the security industry upside down
The second edition of INTERPOL World 2017 Congress is closing today, where experts shared three days in a row their knowledge and discussed how to protect the world from cybercrime in an age of globalization. The theme of this year’s congress was “Fostering Innovations for Future Securit ...
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AccuWeather introduces plain language AI weather bot for Facebook Messenger
AccuWeather's new AI weather assistant is a great example to demonstrate how data, new technologies, and social media can create an optimized customer experience.
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IoT, AI, and VR will determine the future of customer experiences
The Adobe Experience Forum 2017, the industry conference for digital experience and business transformation is just around the corner: This year, it will not only take place in Singapore, but for the very first time be held in Thailand and Malaysia, too.
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element14 community launches ‘IoT on Wheels’ Design Challenge with STMicroelectronics
element14.com, the world’s largest electronic design community, has launched a new Design Challenge for designers and engineers called ‘IoT on Wheels’, looking for 10 community members to demonstrate the power of IoT-connected transport solutions by creating a prototype that shows ...
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Calling all innovators and trailblazers to participate in a global entrepreneurship competition and become next generation disruptors
Global Entrepreneurship Movement (GEM) is calling all entrepreneurs, startups, and innovators to participate in its first global entrepreneurship competition, ColossusINNO2017, where one winner will be awarded with a grand prize of USD 100,000.
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Jan 2015 - Digital Marketing Trends & Predictions

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