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BEST PRACTICES & STRATEGIES

AR and the Internet of Things AR and machine learning
Augmented Reality and the Industrial Internet of Things AR is also expected to play a major role in machine
(IIoT) will be most likely the first to converge, since learning. Just as the keyboard was once an important
development is progressing faster in the enterprise innovation for the computer, AR will be an innovative
sector than in the consumer sector. Although interface for machine learning. For instance, speech-to-
companies rely on an interconnected infrastructure that text and text-to-speech can become major AR
collects and analyzes massive amounts of data - from innovations for machine learning, turning audio files
manufacturing through logistics to the consumer. into written text and vice versa. Devices understand
AR can provide an interface to humans, enabling that way how we move and talk, which means that they
workers and leaders to streamline processes through a can read gestures.
rich set of data and connecting employees directly to
warehouse management or electronic health data, According to the research firm IHS Markit, the global
whereby information is projected onto the respective market for consumer AR and VR content and apps
environment. grew impressively (72%) last year, reaching $3.2
billion. The reasons for that are mainly the continued
popularity of apps that include AR features across
AR and 3D printing
genre categories like entertainment, games, retail,
3D printing is an exploding market in industrial social and communications, and the high-profile
manufacturing, however, the unique design releases of Apple’s ARKit and Google’s ARCore SDKs
requirements of complex 3D structures are not ideally that spurred interest in AR apps, the firm believes.
suited for existing software tools. The editing and Which interfaces are created for AR technologies and
visualizing of models with the help of AR will close the how companies integrate future innovations will make
cognitive gap between engineer and design, and bridge the difference, just as the combination with other
the separation of keyboard, mouse and 2D screen, so techniques will unlock the full potential of Augmented
that designers can work with the product intuitively and Reality. ◊
creatively.
By Daniela La Marca

MediaBUZZ Pte Ltd - Independant ePublisher for Asia