Page 5 - index
P. 5
RESEARCH, ANALYSIS & TRENDS
Big Data and web
architectures need
to be highly performant
in real-time to secure
competitive advantages
models and call for a rethink in all are-
In times of real-time communications, does it take to call up your website? as. Companies that pin their hopes on
companies have to have lightning-fast Is my checkout process user-friendly? high scalability create new rules on the
servers and systems that make the large How fast are customer queries an- market and push the digitization for-
amounts of data transparent and usable. swered? Etc. ward. The best example is Google, for
In fact, experts believe that rapid scal- instance, who makes the search as
ing, combined with the proper use of IT Select cloud computing as a solution: relevant as possible by examining
across all industries, celebrates a tri- Both private and public cloud offer steadily the number of searches on its
umph today, because cheap computing flexible usage and IT structures that platform and drawing conclusions for
power, sensors and web applications, you need for scaling. Define your indi- its algorithms.
accelerate business models and their vidual needs and choose the right
communication enormously. Particularly system accordingly. Digital innovations turn business
for the middle class, there is huge un- With the reliable performance of the models inside out
tapped potential. Cloud computing, per- Summing up, the advantages of fast-
formance optimization and digital chan- computing infrastructure, you can scalable business models are, providing:
nels that ensure simple, quick, and intui- quickly respond to queries of your
tive interaction (both within the compa- users. Latencies are minimized by a quick response to market,- and com-
means of consistent CPU, storage,
ny, as well as with the customers) are petitive situation;
no longer just for corporations central and disk performance, even direct
success factors. response to fluctuating traffic is possi- hardware-based, high-performance
ble. The advantage of scalable mod- cluster driven business models;
There are no cookie cutter solutions els is clearly that you only pay for
what you really use. flexible reaction on resulting market
In rapidly scalable business models, IT opportunities;
infrastructure and processes grow ana- Ensure real-time communication:
log with the requirements of the compa- Today, users expect to be able to so that no costly and time-consuming
ny, so there is no modular system by the communicate with a company in the retrofitting of IT required;
numbers. Instead, every business needs social web. Therefore, it is important
custom solutions that are lasting and to provide and manage this kind of that processes are optimized and
scalable. The scalability of an applica- communication in real-time. By using standardized;
tion is due to a flexible infrastructure that social media monitoring, you can in-
is adapted to the requirements and con- fluence your business communication quick and efficient processing of or-
sistently designed for further expansion. in real-time and gain competitive ad- ders and customer inquiries
This can be, for example, the use of vantages. WhatsApp, Twitter and Co. are used by
cloud computing, virtualization or out- millions of users on a daily basis and are
sourcing. The goal is to ensure a good Convert data into usable information: increasingly outshining traditional busi-
mix of new approaches and proven Real smart data usage makes busi- ness models. Especially the Asian mar-
technologies to achieve high operational ness models quickly scalable; howev- ket, with its trendsetting Alibaba, has an
reliability. Finally yet importantly, the er, a high-quality database is still the obvious pioneer at work. However, in-
sustainable consideration of safety, legal basis for an individualized approach vestments in personnel, technology, and
frameworks and avoiding critical exter- in the customer journey. Whoever processes are needed to create and use
nal dependencies, complete a good IT wants to go from Big Data to Smart platforms that push the own business
concept. Understandably, the complexity Data should evaluate the data collect- model, whereby quick-scalable business
of the digitization challenges decision- ed even more intensely in the future models achieve a solid operating perfor-
makers extremely, because competition in order to develop specific actions mance. Process automation and algo-
and existing market positions radically and successful campaigns. A well- rithms enable companies like Amazon
change by the digital transformation. structured database is a prerequisite and Google to manage billions of trans-
Business-, digital-, and IT strategies are for this. actions and spread targeted product
inseparable and critical for business recommendations.
success and a company’s long-term Fast upgrade is essential: Remember
existence. how digitization has changed the Learn from these big players and draw
book business, Amazon the retail conclusions for your own business. By
Checklist on how to make your busi- industry, and the Cloud our work pro- scaling financial benefits such as sales,
ness quickly scalable: cesses: Technologies and a changed profits and market capitalization per em-
user behavior require flexibly actions ployee, the overall performance can be
Know your applications and process- and networked business models.M2M
es: In order to ensure rapid scalability and the Internet of Things (IoT) play recorded sustainably. ◊
of your business, you must first meas- directly into this flexibility of business By Daniela La Marca
ure and evaluate the status: How long
MediaBUZZ Pte Ltd - Independant ePublisher for Asia ediaBUZZ Pte Ltd - Independant ePublisher for Asia
M
Big Data and web
architectures need
to be highly performant
in real-time to secure
competitive advantages
models and call for a rethink in all are-
In times of real-time communications, does it take to call up your website? as. Companies that pin their hopes on
companies have to have lightning-fast Is my checkout process user-friendly? high scalability create new rules on the
servers and systems that make the large How fast are customer queries an- market and push the digitization for-
amounts of data transparent and usable. swered? Etc. ward. The best example is Google, for
In fact, experts believe that rapid scal- instance, who makes the search as
ing, combined with the proper use of IT Select cloud computing as a solution: relevant as possible by examining
across all industries, celebrates a tri- Both private and public cloud offer steadily the number of searches on its
umph today, because cheap computing flexible usage and IT structures that platform and drawing conclusions for
power, sensors and web applications, you need for scaling. Define your indi- its algorithms.
accelerate business models and their vidual needs and choose the right
communication enormously. Particularly system accordingly. Digital innovations turn business
for the middle class, there is huge un- With the reliable performance of the models inside out
tapped potential. Cloud computing, per- Summing up, the advantages of fast-
formance optimization and digital chan- computing infrastructure, you can scalable business models are, providing:
nels that ensure simple, quick, and intui- quickly respond to queries of your
tive interaction (both within the compa- users. Latencies are minimized by a quick response to market,- and com-
means of consistent CPU, storage,
ny, as well as with the customers) are petitive situation;
no longer just for corporations central and disk performance, even direct
success factors. response to fluctuating traffic is possi- hardware-based, high-performance
ble. The advantage of scalable mod- cluster driven business models;
There are no cookie cutter solutions els is clearly that you only pay for
what you really use. flexible reaction on resulting market
In rapidly scalable business models, IT opportunities;
infrastructure and processes grow ana- Ensure real-time communication:
log with the requirements of the compa- Today, users expect to be able to so that no costly and time-consuming
ny, so there is no modular system by the communicate with a company in the retrofitting of IT required;
numbers. Instead, every business needs social web. Therefore, it is important
custom solutions that are lasting and to provide and manage this kind of that processes are optimized and
scalable. The scalability of an applica- communication in real-time. By using standardized;
tion is due to a flexible infrastructure that social media monitoring, you can in-
is adapted to the requirements and con- fluence your business communication quick and efficient processing of or-
sistently designed for further expansion. in real-time and gain competitive ad- ders and customer inquiries
This can be, for example, the use of vantages. WhatsApp, Twitter and Co. are used by
cloud computing, virtualization or out- millions of users on a daily basis and are
sourcing. The goal is to ensure a good Convert data into usable information: increasingly outshining traditional busi-
mix of new approaches and proven Real smart data usage makes busi- ness models. Especially the Asian mar-
technologies to achieve high operational ness models quickly scalable; howev- ket, with its trendsetting Alibaba, has an
reliability. Finally yet importantly, the er, a high-quality database is still the obvious pioneer at work. However, in-
sustainable consideration of safety, legal basis for an individualized approach vestments in personnel, technology, and
frameworks and avoiding critical exter- in the customer journey. Whoever processes are needed to create and use
nal dependencies, complete a good IT wants to go from Big Data to Smart platforms that push the own business
concept. Understandably, the complexity Data should evaluate the data collect- model, whereby quick-scalable business
of the digitization challenges decision- ed even more intensely in the future models achieve a solid operating perfor-
makers extremely, because competition in order to develop specific actions mance. Process automation and algo-
and existing market positions radically and successful campaigns. A well- rithms enable companies like Amazon
change by the digital transformation. structured database is a prerequisite and Google to manage billions of trans-
Business-, digital-, and IT strategies are for this. actions and spread targeted product
inseparable and critical for business recommendations.
success and a company’s long-term Fast upgrade is essential: Remember
existence. how digitization has changed the Learn from these big players and draw
book business, Amazon the retail conclusions for your own business. By
Checklist on how to make your busi- industry, and the Cloud our work pro- scaling financial benefits such as sales,
ness quickly scalable: cesses: Technologies and a changed profits and market capitalization per em-
user behavior require flexibly actions ployee, the overall performance can be
Know your applications and process- and networked business models.M2M
es: In order to ensure rapid scalability and the Internet of Things (IoT) play recorded sustainably. ◊
of your business, you must first meas- directly into this flexibility of business By Daniela La Marca
ure and evaluate the status: How long
MediaBUZZ Pte Ltd - Independant ePublisher for Asia ediaBUZZ Pte Ltd - Independant ePublisher for Asia
M
