Friday May 03rd

Secured collaboration solutions by communication service providers key to success in the next normal
IDC Asia/Pacific’s latest report, titled Asia/Pacific Unified Communication and Collaboration Market Assessment, highlights end-user adoption trends, drivers, vendor shares and landscape, and market size assessment in 2019, considering that the unified communication and collaboration (UC&C ...
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Customer analytics made easy
There are numerous methods of identifying customer groups or segments analytically. Apteco, a true expert in this field, picked two of these methods - the RFM and the Pareto analysis – to assist us in understanding customer data without having to be a statistician.
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Reputation Experience Management: Customer experience and reputation go hand in hand
Online reputation management (ORM) is increasingly becoming a success factor for businesses since effective customer experience management and the endeavor to actively listen to customer voices, can build up customer trust. The more solid the reputation of a company, the higher the probability of op ...
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Return on Experience (ROX)
Nowadays it is more important than ever to keep up with the times not to lose touch with the business market, which is why I would like to introduce the new trendy indicator Return on Experience (ROX).Just as Return on Investment (ROI) is an important business metric, Return on Experience (ROX) is a ...
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AnyMind Group announced moves to connect various offerings and build a runway for future expansion
Having launched, developed and acquired brands across the marketing, entertainment and direct-to-consumer spaces, AnyMind Group is looking to offer businesses and individuals with an end-to-end solution from brand building, product manufacturing and marketing.
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Appointments & Announcements
    Adrian Jones has been named Senior Vice President and Managing Director for Asia Pacific and Japan.Adrian will join Cognizant, effective November 2, based in Singapore. He will responsible for advancing Cognizant’s Asia-Pacific growth strategy.Adrian brings more than 30 years ...
For the first time, online video consumption exceeds traditional broadcast viewing in Singapore
Online video is more popular than ever with Singaporeans watching eight hours, 42 minutes per week on average, higher than the global average of seven hours, 55 minutes per week. With consumers homebound during the pandemic, video viewing in Singapore increased 14% compared to last year. This is acc ...
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Ground-breaking open-source security solution will safeguard billions of devices
A few lines of code embedded in the firmware is all it takes to offer multi-layer, virtually impenetrable protection for the world’s hugely vulnerable Internet of Things (IoT) devices.
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Adobe’s mission to enable ‘Creativity for All’ continues brilliantly
Adobe just unveiled significant innovation across its Creative Cloud applications and services at Adobe MAX. In addition to ground-breaking new features like Neural Filters in Photoshop, the company released major updates to its flagship applications including Lightroom, Premiere Pro and Illustrat ...
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Voice bots should be used in combination with human agents
Voice bots keep getting better and better, but their growing adoption raises at the same time questions about data protection and the limits of use in personal conversations. Although, we are clearly only at the beginning when it comes to using intelligent language technologies, their integration in ...
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A process is perfect when the customer took no notice
Emotions and the subconscious play an important role in purchasing decisions and the use of online services respectively. In the world of advertising, paid social media are those who should manage to keep the user on their platform for as long as possible to maximize profit. Longer usage time leads ...
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How to optimize your website for voice search
More and more users are no longer typing in their search query by hand, but are using voice assistants such as Alexa, Cortana, Siri, or Google Voice Search to conveniently speak the search query with their own voice. There is much speculation about the importance of voice search, but what’s cl ...
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AI will give birth to the intelligent experience economy
Nothing is more frustrating or boring than a product, service or trip that doesn't meet the customer's expectations, don’t you think? Innovative companies and service providers are therefore increasingly relying on providing outstanding customer experience to remain on top and to avoid the dow ...
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Service Cloud Voice unifies voice calls, digital channels, and CRM data in real-time
Service Cloud Voice, a new product that will modernize the contact center by embedding telephony inside Salesforce Service Cloud has been launched earlier this year. Service Cloud Voice unifies phone, digital channels, and CRM data in real-time in one centralized console and can be regarded as the c ...
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IDC’s perspective on how to thrive in the next normal with empathy and a digital-first CX approach
One of IDC’s recent report, titled ‘Empathy During the COVID-19 Pandemic: Becoming an Empathetic Enterprise in the Next Normal’, details how the most digitally mature organizations adapted quicker to challenges brought by the COVID-19 pandemic. IDC highlights what organizations mus ...
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Speech recognition with artificial intelligence
Due to voice assistants that are used in customer service, such as Siri or Alexa and “talking robots”, the topic of speech recognition is currently highly topical. Voice assistants learn to decipher the core of a customer’s message, so that the customer does not have to learn which ...
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Liquid Mode fundamentally changes the way people consume digital documents and reinvents mobile productivity
Since the pandemic has put a halt on face-to-face interactions, entire industries turned to virtual ways of working. As a result, digital documents have become a centerpiece for how we communicate, collaborate, and transact. Hence, to no surprise, the demand for Adobe’s Document Cloud product ...
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MadTech
David M. Raab was the one who coined the term MadTech in 2015, which stands for marketing, advertising, and technology. It well represents the current scenario of marketing and advertising technology intertwining itself with data.
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In an experience economy, the speed of innovation will inevitably increase
Procter & Gamble (P&G) announced their goal of having “50% externally initiated product / process innovations” as early as 2006 and declared at the same time war on the “not invented here” syndrome. P&G is aware of the fact that in an experience economy, which per ...
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Will voice commerce be the game changer for e-commerce?
According to the software company SynergyTop, 2020 is a decisive year for voice commerce as it offers a new sales channel for merchants and brands who want to sell their services and goods.
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Singapore’s first-ever 3D virtual property expo demonstrates the rise of the experience economy
MOGUL.sg, a property technology start-up, just announced the launch of Singapore's first-ever 3D Virtual Property Expo and provides us with a glimpse into what we can expect to see emerging in today’s experience economy. The virtual expo will take place from 15 to 17 October 2020 and be hosted ...
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Bosch Assist wins award for seamlessly bridging the gaps between buildings’ technology, people, and processes
Conversational AIoT company UIB announced to have won in the “most scalable collaboration” category with their entry “Bosch Assist” at the fifth annual Singapore International Chamber of Commerce (SICC) Awards Ceremony and Gala - held virtually this year. Graced by Guest-of-H ...
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Introducing Google Workspace and new features to keep you safe online
For more than a decade, Google is building products to help people transform the way they work. “Now, work itself is transforming in unprecedented ways”, Javier Soltero, VP and GM, Google Workspace states in his blog. “Amidst this transformation, time is more fragmented—split ...
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Strategies that will shape 2021’s media landscape
A decade of media evolution has taken place in a few short months: in-home media consumption grew, while consumer confidence and ad spending declined during 2020.Kantar’s Media Trends & Predictions 2021 provides insights into which audience behaviors and industry dynamics will stick by pro ...
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Customer experience’s road to success
CX has long since become one of the decisive differentiating features of top companies, which explains why every provider wants to push CX projects forward at full speed. According to Gartner, more than 80% of executives believe that in the not-too-distant future, they will compete based on CX alone ...
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When information and answers aren’t readily to hand, customers walk away from purchases
Singapore has a long-standing love affair with shopping. Many of the country’s malls built in the 1970s and 80s were pioneering in their day, and today the island state has more malls per square mile than any other country in the world. Recent years have seen a dramatic shift from in-person sh ...
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Limelight Networks’ new EdgeFunction improves online experiences
Limelight Networks, a leading provider of content delivery network (CDN) and edge cloud services, has launched EdgeFunctions, a new serverless compute service which allows developers to tap into the power of the company’s global network and gives them the flexibility to deploy and run their ow ...
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Voice-search-readiness as a competitive advantage
Voice search is more than just a trend since those who are optimized for voice search set themselves apart from the competition, especially when it comes to local search. Nevertheless, many companies underestimate the relevance of voice search and do not know how to best equip and prepare for the ne ...
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Smart checkout technologies are gaining momentum in CX management
A new study from Juniper Research has found that the value of transactions processed by smart checkout technologies, where the fixed checkout process is replaced by a frictionless model, will reach $387 billion in 2025, up from just $2 billion in 2020.
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Interpretation of the intention of the search makes all the difference
All statistics on the use of Google Home and Amazon Echo point into the same direction: the users have focused on a small, sharply delineated area of application that is far below what was expected at the height of the hype two years ago. Therefore, the question arises, whether the optimization for ...
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