Tuesday Oct 24th

Latest News

Microsoft Truly Accelerates the “Beauty of the Web”
Just two month ago Microsoft Corp. announced the worldwide beta availability of its new Web browser Windows Internet Explorer 9 that takes full advantage of Windows 7.
Read more...
Twitter Senior Executive Reshuffle Shows it is Serious about Making Money
When a CEO steps down it is typically because a company has taken a nose dive in performance and has lost its strategic direction, but for Twitter and out-going CEO Evan Williams this is not the case.
Read more...
Wave 5: The Biggest Social Media Study Ever
When talking about online marketing we clearly have to deal with social marketing, which has already broken through to the mainstream. The phenomenon started to get attention in the past few years and nowadays seems simply unstoppable. Companies have started to integrate their social media activit ...
Read more...
Gen Ys are Driving the Change in Workplaces
Gen Ys are changing the way in which Singaporean companies communicate and share information, reveals a new survey from PGi (Premiere Global). 
Read more...
Spectrum Worldwide Places Emphasis on Social Media for OCBC Cycle Singapore 2011
The third annual OCBC Cycle Singapore will take place from 4 to 6 March 2011, and will feature a professional night race for the first time.
Read more...
PayPal Expands Its Privacy, Prevention and Protection Commitment
PayPal announced recently that it will expand its consumer protections for shoppers just in time for the busy holiday shopping season. 
Read more...
Online Marketing and Web 2.0
The adoption of broadband Internet connections has revolutionized the World Wide Web within a few years, going from static banners and pop-ups to an interactive platform of moving images.
Read more...
Securely Enabling Twitter
Twitter is a popular micro-blogging tool that enables users to communicate to an audience of “followers” using a combination of characters, images and URLs (tiny URLS) – all of which must fit into a 140 character limit.
Read more...
Sociability Can Be a Magic Bullet
The magic formula to get the attention of your target customers should not only be to purely inform them factually, but to also tell them stories.
Read more...
Google’s New Trademark Policy Damages Brand Owners and Provokes Rising Advertising Costs and Counterfeits
Google announced a month ago that it would be rolling out a new trademark policy in the UK to replicate that of the US. 
Read more...
Yahoo! Search Marketing Enhances Business Competitiveness
While the digital marketing world may be gradually maturing over time, it is still particularly dynamic in the field of search marketing and this makes it an exciting area of the market to be involved in, says Margaret Chang, who as General Manager of Search Marketing for Yahoo! Southeast Asia knows ...
Read more...
Mobile Web Advertising: One-to-One Dialogue at its Best
Perhaps one of the most talked about initiatives in the mobile marketing space is mobile advertising.
Read more...
Affiliate Marketing Needs an Improved Tracking-System
There is no end to the discussion on fraud in affiliate marketing, as affiliate networks and agencies are allegedly not fully devoted to resolving affiliate-fraud related issues, due to the fact that both parties are in line for remuneration for their participation in a shared venture.
Read more...
Google Instant’s ‘blue arrow’ Could Steal Clicks from Natural Results and Affect SEO
Owen Browne, Senior PPC Analyst of the search specialist and technology firm Greenlight, observed that Google has introduced keyboard navigation into its Google Instant search results.
Read more...
Privacy Concerns: Self-regulation or What?
Global online advertising spending will reach $61.8 billion by the end of this year, a 2% increase from 2009, according to eMarketer, predicting further that it will grow at an 11.9% compound annual rate and that the Internet's share of total global ad spending will reach 17.2% by 2014.
Read more...
Friendster Launches Music and Games Portals in Asia
Friendster, one of the leading social networking sites for young Asians, announced that it is launching social media portals for music and social gaming fans in Asia.
Read more...
CMOs Wake-up Call to Keep-up with Digital Innovations
“In today's digitally driven world, best in class companies cannot afford any level of discord between CMO and CIO offices.
Read more...
Appointments
Palo Alto Networks appointed Song Tang Yih as its Vice President of Sales for Asia Pacific including Australia and New Zealand. Song brings strong leadership skills and two decades of solid industry experience to this position. Prior to joining Palo Alto Networks, Song spent eight years in F ...
Read more...
The PC is Dead, Long Live Windows Phone 7
The PC has been innovating and dominating the IT world these past 20 years, but now it’s time seems to be over.
Read more...
Post-click Marketing
Post-click marketing is emerging as a recognized practice that aims at improving sales and marketing results by focusing on website visitors when they respond to online marketing activities such as pay per click advertising, HTML e-mails, and paid searches with the objective on increasing conversion ...
Read more...
BlackBerry PlayBook Sets New Benchmark in Tablet Performance
Research In Motion (RIM) recently unveiled its new professional-grade BlackBerry PlayBook tablet and BlackBerry Tablet OS, arousing the growing tablet market’s curiosity.
Read more...

VMWare APAC

About Us

As the first ‘pure’ digital publisher in the region, MediaBUZZ has been making an impact in Asia Pacific since 2004. Designed to empower marketers in the vibrant, ever-changing electronic marketing environment, its publication Asian eMarketing covers the digital age and zooms in on the most valuable and indispensable tools of today’s marketers. Circulated weekly to more than 60,000 top management and marketing decision-makers in Asia Pacific, the useful and informative articles support e-marketers in finding a sound marketing strategy, vital for their growing business success.

Locate Us

3 Kallang Way 2A, #04-03 Fong Tat Building, Singapore 347493

Contact Us

MediaBUZZ Pte Ltd

Reg. No. 200407301C

Phone: +65 6836 1807

Fax: +65 6235 1706

General Contact: info[at]mediabuzz.com.sg