MediaBUZZ - ePublisher of Asian eMarketing

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Apr 19th
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small MediaBUZZ Pte Ltd, launched in early 2004, is an independent online publisher in the Asia Pacific region focusing on the business of digital media and marketing.

Asian e-Marketing is a true pioneer in Asia Pacific’s digital marketing scene, empowering e-marketers in the vibrant and fast-paced electronic marketing environment. Key sections include e-marketing tips, best practices and trends/statistics, legislation affecting e-marketing, training the spotlight on companies and their e-marketing campaigns and e-marketing leadership profiles.

Click here for the latest edition and complimentary subscription.

To read Asian e-Marketing (FLIP versions), please click the images below.

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January 2014

AeM_Feb2014_Cover

February 2014

AeM_Mar2014

March 2014

To see the rest of the eMags, click HERE

Highlights

Will Apple's first maneuver in mobile payment checkmate competitors?

Will Apple's first maneuver in mobile payment checkmate competitors?

No other company is as closely examined and observed as Apple. With all eyes on each move it takes, there is certainly room for all kinds of rumors and speculation that fuel again news and imagination on new products, offers and technologies. And that for good reasons! Apple has often proven in the past that it is able to turn the business of various industries upside down and shift markets fundamentally.

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DigitasLBi: M-commerce, Social Media & ROPO lead retail trends

According to a consumer study by global digital and technology agency DigitasLBi, consumers worldwide are increasingly using multi-platform devices, especially mobile, to enhance their in-store shopping experience.

DigitasLBi’s first-of-its-kind, proprietary research, entitled Connected Commerce - A Snapshot of the Modern Shopper , looks at the multiple screens and data streams that affect the purchase behavior of consu...

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Rise to the top - upwardly mobile!

Just last year, IBM launched its MobileFirst, a mobile strategy that enables clients to radically streamline and accelerate mobile adoption. IBM MobileFirst combines deep industry expertise with mobile, Big Data and analytics, cloud and social technologies to help organizations capture new markets and reach more people.

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