Latest News

How to push the development of real-time advertising forward
The trend of media shopping for online display advertising through automated systems in real-time will be big in Asia just like anywhere else. Although, according to the Asia Pacific Growth Management (APGM), the current RTB penetration across the region is still only at 5% of total display, that nu ...
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Averna launch the industry’s first RF record- and playback solution with real-time GNSS
Averna, the industry-leading developer of test solutions and services for communications and electronics device-makers worldwide, just launched the industry's first radio frequency (RF) tool with real-time global navigation satellite system (GNSS) simulator, offering high-performance record-and-play ...
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Rocket Fuel goes beyond RTB exchanges by using advanced inventory and new data sources
Rocket Fuel, a leading programmatic media-buying platform at Big Data scale, powers digital advertising and marketing programs globally for customers in North America, Europe, and APAC. The company harnesses the power of artificial intelligence (AI) to improve marketing ROI in digital media across w ...
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Appointments & announcements
Sabre Corporation announced the appointment of Roshan Mendis as senior vice president for Sabre Travel Network, Asia Pacific, following the completion of its acquisition of Abacus International. In his new role, Mendis will be responsible for the overall Sabre Travel Network business in the Asia Pa ...

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MediaBUZZ Pte Ltd is an independent online publisher in the Asia Pacific region, focusing on the business of digital media and marketing, since early 2004.

 

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Asian e-Marketing is a true pioneer in Asia Pacific’s digital marketing scene, empowering e-marketers in the vibrant and fast-paced electronic marketing environment. Key sections include e-marketing tips, best practices and trends/statistics, legislation affecting e-marketing, training the spotlight on companies and their e-marketing campaigns and e-marketing leadership profiles.

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