Thursday Jun 29th

Latest News

InMobi on Data Privacy and the Future of Digital Communications
Asian e-Marketing recently interviewed Mr. Atul Satija, InMobi’s Vice President and Managing Director APAC, who joined the company just at the end of last year.
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Social Media Now a Key Requirement for IT Service Management
Access to social media facilities is now a key requirement in IT service management, and organisations that delay implementation could be making a big mistake, according to Ovum.
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Mobile Marketing Association’s Third Annual MMA Forum in Singapore
In its first year, in 2009, the MMA Forum Asia was broadly centered on technology, last year was on how to engage technology with the brands and the agencies, and this year consumer-centric engagement is in the limelight, with brands and agencies coming together to address the need to put consumers ...
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What Your Chosen Career Path Can Reveal About Your Meeting Personality
With work taking over the majority of our waking hours, it is not surprising that the unique demands of a career play a major role in shaping one’s behaviour.
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Data Privacy Protection on the Web is more than just a Chore
Regarding data security as just a chore is fundamentally wrong - rather a proper, prudent and transparent handling of personal data should always be in the interest of every company.
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Hiring of Social Media and Marketing Staff is Going Up
In 2011, new hires will be mainly in the social media and marketing space, according to research issued by the Society of Digital Agencies (SoDA), as brands and agencies continue to expand their business focus on digital.
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Sensible Precautions when Shopping Online
Just as shoppers should take measures to protect themselves in brick-and-mortar stores - such as protecting their PIN numbers when checking out and not leaving purses or wallets unattended - online shoppers also need to take sensible precautions.
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Slow but Steady Uptake of Data Loss Prevention Technology
Despite the serious threat posed to enterprises from accidental and malicious misuse of data, uptake of data loss prevention technology will remain low for the next four years, according to Ovum. In a new report, the independent technology analyst firm states that the data loss prevention (DLP) tec ...
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Protection Tips for Distributed Denial-of-Service (DDoS) Attacks
Distributed denial-of-service (DDoS) attacks, which attempt to cause disruption to an online service or application, have evolved to be more sophisticated, more prevalent and more dangerous than ever.
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PayPal’s First Comprehensive Study on Online and Mobile Shopping in Singapore
Conducted by Nielsen in January and February 2011, the wide-ranging PayPal Online and Mobile Shopping Insights Study sampled 407 Singapore shoppers for their online and mobile shopping transactions over the past 12 months, exploring potential growth and respective trends in Singapore.
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Uncovering the Risks of Social Networking Applications in the Workplace
With the revolution of Web 2.0, social networking applications are now playing a pivotal role in influencing and shaping the way we socialize and collaborate for both work and personal purposes.
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Well Known News Sites are Early Winners with Google’s Panda Update
The independent search marketing specialist and technology firm Greenlight reveals the big winners and losers, visibility-wise, from Google’s Panda algorithm update, which has been designed to improve Google’s ability to detect and devalue “low quality content”.
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VeriSign’s Encryption Technology and SSL Certificates
Gaining the trust of online customers is vital for the success of any company that requires sensitive data to be transmitted over the Web and especially for online shops and banking. However, with the skyrocketing rise in Internet fraud and data theft, maintaining the trust of potential customers ha ...
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Springboard Research Expects the IT Services Market in the People’s Republic of China Continuing its Rapid Growth
According to Springboard Research, the IT Services market in the People’s Republic of China (PRC) will witness strong growth after recovering from a slight slowdown in the wake of the global economic downturn.
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Network Box’s Raised Alert Condition Due to Increased Email-based Malware Activity
Multi-award winning managed security services firm, Network Box Corporation, noticed an unusual increase in email-based malware last month, occurring globally.
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Singapore Gains Business Confidence
Business confidence has grown since 2010, but is now accompanied in Singapore by reports that revenues and profits are increasing in line with expectations, according to the Regus Business Confidence Index, which is based on the opinion of over 17,000 companies from around the world.
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DiGi iDeal’s Permission-based Mobile Advertising is a Win-win for Consumers and Advertisers
DiGi Telecommunications Sdn Bhd is committed to build a mobile Internet and broadband environment that enables true connectivity, creates socio-economic development, and helps businesses grow.
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Blended Threat, Zero-day exploits
Blended Threat Blended threats are bundles of malicious programs that combine the functionality of different types of malware, including Trojans, worms and backdoors.
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Armorlog’s Newly Developed Security Software Stops Scammers
Armorlog International Limited recently announced that it started to seek distributors for its new authentication technology developed by its owners, known as Variable Proprietary Character Set Multi-layered LoginTM (VPCSMLTM).
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Appointments
Interpublic Group’s Mediabrands announced today the appointment of Eden Engelken as Director of Infrastructure and Operations, Asia Pacific. Based in Singapore, Eden will be responsible for managing Mediabrands’ technology infrastructure across global and local markets as well as ensuring te ...
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As the first ‘pure’ digital publisher in the region, MediaBUZZ has been making an impact in Asia Pacific since 2004. Designed to empower marketers in the vibrant, ever-changing electronic marketing environment, its publication Asian eMarketing covers the digital age and zooms in on the most valuable and indispensable tools of today’s marketers. Circulated weekly to more than 60,000 top management and marketing decision-makers in Asia Pacific, the useful and informative articles support e-marketers in finding a sound marketing strategy, vital for their growing business success.

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